We’re Shaking Up The Small Business Model
We feel too many small businesses are so consumed with finding the money…finding the most money with the least amount of time, cost, and effort. Hey, finding the money is great, we should all get fulfillment from what we do and earn enough success to meet our needs and enjoy life.
Nearly gone in small business is the notion of community, fairness, and social justice. These are trying times. That isn’t just a sound bite, it’s a reality. I believe it serves no one to think only about the one. In many ways, getting through difficult times could very well take a village.
I want to shake up the current small business model. I have and can enjoy some success…fairly. For many years now I have done my research and kept my services priced at well under industry standards. But I decided at the beginning of this year that I wanted to kick that up a notch; create a more community minded approach to my business.
Not everyone in business would admit this but there are times when I could be alright with providing a given service at an even lower price. Maybe I have had a great two months and can more easily afford it. Maybe I have had an incredibly slow two months and bringing in the work, even at a lower price is better than not bringing it in at all. No one in business seems to want to admit this but there really is always a little wiggle room.
Let me tell you something else that appears to be extinct. We have stated this in other areas of our website here but, what is noticeably absent in today’s small business is the invitation to a client / provider relationship. I wander the web, looking at other providers of services I offer and I see little more than prompts to enter a credit card number for ill described services with very little substance. No relationship there – just the collection of credit card payments that leaves the buyer crossing their fingers and hoping the provider comes through. That is not how Cest Moi Citizen Media operates.
At CMCM fixed pricing is so last year.
Buy * Bid * Barter™ is our new model.
We have our suggested pricing for services we offer. Those prices are 25%-65% lower than the industry standard. If you need something done right away, you feel that is a fair price that is within your budget, and don’t want to submit a bid or barter offer and wait for approval, you can request the work at our standard pricing and we address your project immediately.
You can submit a bid for any service or custom project. This takes only slightly longer as we will review your offer and give you an answer within 24-48 business hours. We do all we can to accept reasonable bids. There are going to be those times when we are unable to though. It will all depend on how realistic the bid is, and our current workload. It’s as simple as that. You are welcome to submit any bid. Please just be aware that (for example) a bid of $10 for $1,000 in services will likely not be accepted. Remember, this business model relies on the “we’re all in this together” mentality. That requires fairness – reciprocal fairness.
You can also submit a barter offer. This also takes only slightly longer as we will review your offer and give you an answer within 24-48 business hours. Barter is a fabulous way to exchange goods and services with less out of pocket expense. We have already accepted many barter offers and find it a fun way to do business. Most of the offers we have accepted utilize barter for a certain percentage of the work. I’m sure you understand, we can’t really barter for 100%. Let me give you a couple examples of our barters. A winery just came on board with CMCM and they initially required $600 in services. They made a bid and barter offer. They bid $540 for those services, and offered a barter of wines for 40% of the cost. Offer happily accepted by CMCM. We love wines, they make great gifts, and we have many wineries as clients. Worked beautifully for everyone. Here’s another slightly different example: A local hair salon had a custom graphic design package they came to CMCM for. They put in a barter offer for 50%. For me personally that wouldn’t be useful as I never stray from my stylist – ever. (let me again emphasize EVER in case she is reading this). However, I could certainly use that as a gift or perhaps a bonus for one of my sales people but 50% in this particular case was a little high for my use of the barter offer. So I said I would accept 30% in barter and that offer was happily accepted. Worked beautifully for everyone. Keep in mind that barter offers should not have a time limit (unless it’s something valid for longer than a year or so) as time limit offers will be less likely accepted. As you can imagine, I have already accepted many barter offers and I expect that to really grow. If everything I accepted had to be used within 30 days, you can see how that would not at all work.
Let us know what you need, what your budget is, and then forget about the dreaded question “how much?” just make us an offer!
Look around the site here! Then contact us about your project.
Cest Moi Citizen Media
“Simplicity. Sustainability. Social Responsibility”